How to Sell Courses Alongside Memberships and More! – LifterLMS 1.4.1

Say Hello to LifterLMS 1.4.1 After working with LifterLMS for a while, people often comment on how powerful LifterLMS is as an eCommerce-for-online-courses and membership site tool. LifterLMS gives you a lot of power right out of the box with one time and recurring payments for courses and memberships. You can sell a course by itself. You can sell a course only through a membership that contains it. Courses and memberships can have one-time single pricing and/or recurring pricing. You can even offer a course at a price on it’s own AND through one or multiple membership levels that contain it. In LifterLMS version 1.4.1, you now have even more control over how your prospective learner experiences that path to join a course or gain access to it through a membership. The video below shows the new options you now have to control pricing messages and what the enrollment buttons say based on the course and/or membership options you have selected: Do You Have a Love/Hate Relationship with PayPal? I do. I’ve grown a lot with PayPal over the years. There are things I love … like having them handle international transactions 24 hours per day worldwide. There are things I don’t love … like their complex admin panel. I like options, but sometimes especially in my early web days, PayPal was difficult for me to navigate and figure out as a beginner. At LifterLMS, we want your PayPal experience to be as easy as possible, that’s why with LifterLMS 1.4.1 we gave you: Optional debug mode so you get error messages from PayPal that can tell you what’s not right with your setup PayPal error messages that your customer will see if their transaction has issues so you can better help them pay you A resolution to a checkout issue where no default price was selected at checkout when only recurring payment option existed Thank You and More … I’d like to thank all the members of the LifterLMS community who make contact. Thank you for helping guide the direction of the product and also helping us identify and eliminate bugs. If you’d like to see more details of what’s included in LifterLMS version 1.4.1, head on over to the product roadmap. If you are an existing LifterLMS plugin owner, all you need to do is update your LifterLMS plugin version in WordPress just like you would any other plugin. After that, you’ll be able to enjoy all the new features, updates to existing features, and bug fixes. If you do not see an update available, simply head on over to LifterLMS.com, log into your account, and check the status of your license key and the website or websites that you have associated with your license. Enjoy LifterLMS 1.4.1!

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A Process Driven Approach To Keep Your Learning Community Engaged Without Burning Out

I’ve been asked about the “machine” we’ve built at LifterLMS to keep engaged with our current and prospective customers. You know the great thing about that question? It’s the word machine. Personally I prefer the word system over machine. It sounds less mechanical and more human to me. You’re in luck that this question about the system we use to keep engagement levels high in our business has been asked, because you’re going to get to leverage years decades of experience condensed down into nuggets of wisdom. You have to to do the work to get going, but I promise you will experience relief in your state of overwhelm or uncertainty about how to engage your learners online or market effectively at scale. Please don’t just read what I’m about to share. Take notes and take action! It’s okay to start with one small step. Just keep going. At the end of this post I’ll give you a specific daily action plan. To get the most out of the action plan, be sure to read the full post. How to Accelerate Engagement with Your Current Learning Community Members 1) Leverage the Power of One-To-Many – This is a philosophical critical first step. If most of your communications are one-on-one, you will never be able to scale past a certain point. If your communications mostly consist of emails, phone calls, and/or personal meetings, you don’t have communication leverage. You’re just really busy. You need to be able to communicate one-to-many. This doesn’t mean you have to be on a podium and broadcasting with no feedback allowed. You can absolutely have group discussions. If you create a situation where you answer one question for one person and someone with the same problem hears that, you are on the road to scale. 2) Leverage the Power of Community – You need to get in a position where other people are having conversations about your course without your direct involvement. There are only so many hours in a day. You can’t scale your own time and voice past a certain point. The most important thing about creating an active community is to to have a GREAT course. You can’t force people to talk about your material if your course content, course experience, or value is low or average. So you have an awesome course … How do you actually build a community around it? There are so many different ways to build a community. What’s important is that you pick the method that works best for you and your audience. Here are a few ideas: Regularly scheduled Google Hangouts or Zoom group calls or webinars (We talk about Zoom here) Private Facebook group A live event or regular in person meetup of some kind If you and your audience are more technically savvy, perhaps try an invitation only Slack channel Encourage conversation in your LifterLMS lessons comments 3) Leverage Video Marketing – If you’re not using video in your communications, you might be seriously missing out. According to a study by Cisco, by 2019, online video will be responsible for four-fifths of global Internet traffic. The statistics for the U.S. are even more impressive, coming in at 85%. I highly recommend you leverage video in your lessons. Focus on the content before you get obsessed with the production quality. As you’ve seen on our podcast for education entrepreneurs, LMScast, sometimes we engage with our customers on video and then share the episode with our community. The most important reason for doing this is that as education entrepreneurs ourselves, we do not believe that we have all the answers. …

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LifterLMS New Features and Online Course Marketing Ideas

We are surrounded by free samples. They are at the grocery store, in the mailbox, advertisements, and so many places. Free samples are a powerful marketing tool. They allow the prospective customer to inspect and even build an emotional attachment to a product. In the release of LifterLMS version 1.4.0, thanks to some feedback from a customer, we added a frictionless free sample lesson feature. When you mark a lesson as free in either a paid or free course, you are allowing a visitor to access a lesson without having to register or anything. They click the lesson tile that has the free icon on it, and they’re in. We recommend you mark a couple of your best lessons as free to help drive interest in your course. More Updates in the Release of LifterLMS 1.4.0 Did you know you can now randomize your quiz questions? Remember that annoying issue where a user would have to back out to the course level to navigate into a new section. That’s gone now. There’s a lot more that happened in LifterLMS 1.4.0. You can see the full list in the product roadmap. Scroll down to the Changelog so you can see the details of the most release … and all the ones that came before that if you’re interested. To update your LifterLMS version, you can do so from the normal WordPress plugin updates panel as long as you have a valid license key set up in your LifterLMS general settings. If you need to check the status of your LifterLMS account to grab your license key or renew for another year of updates and support, simply log into your account here: https://lifterlms.com/my-account/  

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Best Tools for Education Entrepreneurs Revealed …

When it comes time to build your online course platform, you need a strong learning management system software like LifterLMS.  Outside of the learning management system, you also need other products, tools, services, and strategies to be an effective education entrepreneur in this digitally connected age. Let me save you months of time searching and condense my recommendations down to a short list. The recommendations here are hard won, and I hope to save you tons of time so you can get on with your highest leverage activity as an education entrepreneur … creating your courses and marketing them. Please enjoy the list, and let me know if you have any questions or recommendations of your own in the comments. LMS / Online Course Website LifterLMS is a powerful WordPress plugin for creating, selling, and protecting online courses. WordPress is a powerful content management system that can also be leveraged for more complex web applications like a full-blown learning management system with LifterLMS. Beaver Builder allows you to build beautiful, responsive WordPress pages in minutes. Beaver Builder is a drag and drop WordPress page builder.  Website Hosting GoDaddy is a popular economy web host. Bluehost is another popular economy web host. Media Temple is a popular web host known for having excellent customer support. WP Engine provides managed WordPress hosting for mission critical sites around the world. It’s known for having amazing support, enterprise class, and optimized for WordPress. Kinsta provides managed WordPress hosting for sites small and large. Kinsta is rising in popularity among the WordPress LMS community. Amazon Web Services is a cloud computing hosting option. “Cloud Computing,” by definition, refers to the on-demand delivery of IT resources and applications via the internet with pay-as-you-go pricing. This website you are on right now is delivered through Amazon Web Services or “AWS.” Email Management & Marketing ActiveCampaign is a combination email marketing, marketing automation, and CRM/sales tool. MailChimp is the perfect place to start with email list building, email marketing, and autoresponder sequences. LifterLMS Engagements offer powerful autoresponder behavior, gamification, and certification based on triggering events that you define in the learning management system. Storage / Backups / Passwords Google Drive is a great system for storing and organizing documents, spreadsheets, images, videos, audios, and other content in the cloud. Dropbox is another popular cloud storage service. It’s a great place to serve large file public downloads from, too. Evernote is a cross-platform, freemium app designed for note taking, organizing, and archiving. 1Password is for people who have way too many passwords to manage and the spreadsheet just doesn’t do it anymore. BackUpWordPress is one of my favorite, free, automated WordPress backup solutions. I recommend daily database and weekly database and file backups as a place to start. BackupBuddy is another popular WordPress plugin for backing up, restoring, and migrating your WordPress site. Local Download is an often overlooked way to create redundancy in your backups. Set a recurring calendar event and download a copy of your website files to your computer regularly. Separate Hard Drive Storage is another overlooked way to create more redundancy in your backups. After downloading a local copy to your hard drive, take it one step further – make another copy and store it on an external hard drive. Call Your Hosting Company, because many people are unaware of what their web hosting company does and doesn’t do regarding backups and restore capabilities. Call your web host and ask them about this so you know what your options there are. Project Management Asana is an awesome tool for creating, managing, and completing tasks for just you or your whole team. It’s amazing how much mental …

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Why LifterLMS a WordPress LMS Plugin Business went to CaboPress

I was winding down after a long day feature planning, handling support, and executing on marketing for our WordPress LMS product, LifterLMS. It all started with a tweet, that led to a blog post, that led to a marketing page. It was for a mastermind event called CaboPress, put on by Chris Lema. I remember standing there looking at the webpage seeing the picture of the beach and the resort. I work standing up, and boy did those poolside chairs overlooking the infinity pool, overlooking the ocean, overlooking the sunset, look appealing. We see that kind of luxury imagery all the time in advertising and media. That’s not what got me. I’m a client communicator, a marketer, a strategist, a crafter of messaging, and a leader of teams. That means I have a super sensitive BS meter. But then it happened. I love good copywriting. As those of you who appreciate the art of good copywriting can attest, the holy grail of influence started happening to me… The words on the page came alive and entered into the conversation I was already having in my head. Finally, I was on the receiving end of that art I do all day at codeBOX for our WordPress LMS clients and LifterLMS customers. This time the tables were turned, and I was the target. It was kind of fun actually to be the hunted … to appreciate that experience from the other side, while simultaneously admiring the skill of the marketer. I’m over simplifying and being dramatic here, because it’s obvious Chris cares about much much more than writing copy to sell mastermind tickets. Chris has given so much to the WordPress community. It’s obvious how much he genuinely cares about helping other entrepreneurs grow and helping them create first class products and services. What It’s Like to Work with Chris Lema You see Chris Lema always resonated with me, even before I first met him in person on a call when we hired him for some 1-on-1 consulting. I think the main reason I feel virtually simpatico with him is the strategy strength we share. In a popular strength finder test, I tested out at just about a true strategist from the strengths perspective. I feel we share that strategic element at a deep level. Like Karim Marucchi says, “People don’t fully grasp how strategic Chris (Lema) is. I love that about him and count on it all the time.” You know the other thing I relate to Chris on is the obsession with elearning, memberships, selling online courses, business leadership, and the quest for the perfect tools to serve these ends. When I first noticed Chris online and how obsessed he was on these topics, I felt a little less lonely in the world. It’s comforting when you discover a fellow person for the first time in a micro-niche who shares not only your passion, but also a similar intensity level. My obsession (with the help of a great team) evolved into LifterLMS. It’s a powerful WordPress LMS plugin that makes it easy to create, sell and protect engaging online courses. The main problems it solves are two-fold.  First LifterLMS makes it so you don’t have to string together a frankenstein of plugins to make a paid online course website with WordPress. Second we’ve taken our experience from Infusionsoft and other marketing automation work to solve what we call “the dirty little secret of membership sites” through built in engagement tools. I’m so obsessed with democratizing online education with WordPress, I even created a podcast with my business partner Joshua Millage specifically for the WordPress LMS niche called LMScast. As …

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114 Profitable Niche Online Course Platform Business Ideas for Education Entrepreneurs

Niche Online Education Platforms Having a specific subject matter expertise is not the only way to approach building your online course or LMS (learning management system) platform. If you have more of a publisher’s mindset, you may want to start with a niche that has a solid market size and demand behind it. Perhaps you’re not planning on teaching on your platform at all. Rather you’re building an online school or learning management system for others to teach inside of. The Hedgehog Concept for your Learning Management System Niche Wether you are more of a subject matter expert or online education publisher style entrepreneur, Jim Collins’ classic hedgehog strategy is important to consider as you evaluate your niche. Your niche needs to have an overlap of these 3 things: Passion What can you or your platform be the best in the world at What drives your economic engine (Profit per x) Success Leaves Clues Smart entrepreneurs know how to leverage the depth of already existing knowledge. If we’re looking at niches, we can leverage the existing category architecture at Amazon’s bestsellers for books: http://www.amazon.com/gp/bestsellers/books/ Arts & Photography Biographies and Memoirs Business & Money Calendars Children’s Books Christian Books & Bibles Comics and Graphic Novels Computers & Technology Cookbooks, Food & Wine Crafts, Hobbies, and Home Education & Teaching Engineering & Transportation Gay & Lesbian Health, Fitness & Dieting History Humor & Entertainment Law Literature & Fiction Medical Books Mystery, Thriller & Suspense Parenting & Relationships Politics & Social Science Reference Religion & Spirituality Science & Math Science Fiction & Fantasy Self Help Sports & Outdoors Teens Travel This category structure at Amazon, reveals some organization around the demand for what the world’s population is looking for in terms of knowledge and/or entertainment. This is fertile ground for online courses. Now the categories are way to general by themselves. We need to go out the long tail a bit in these parent categories to find some true niches. I’m going to provide some long tail niche online courses/ learning management system platform ideas inside each category. Profitable Niche Ideas for Online Courses Arts & Photography Boudoir Photography Selfie Photography Grafitti Art Biographies and Memoirs Startup Biography Writing Career Development How to Write Your Own Memoir Condensed Biographies and Key Takeaway Lessons for Entrepreneurs Business & Money Black Swan Investing Strategy Leadership and Management for Remote Teams Crowdfunding for Education Entrepreneurs Extreme Frugality Calendars Calendar Entrepreneurship for Mass Distribution Calendars for Radical Social Change Calendar Entrepreneurship for Healthy Body Transformations Children’s Books Children’s Book Entrepreneurship for Unschoolers The Parent – Child Book CoCreation Method Children’s Book Entrepreneurship to Fight Nature Deficit Disorder Christian Books & Bibles Modern Church Leadership Spiritual but Not Religious Learning from Saints Comics and Graphic Novels Manga Art New Superhero Creation Graphic Novels Story Development Computers & Technology Raspberry Pi projects for kids WordPress Application Development Digital Nomad Freelance Career Development Integrated User Experience Design Cookbooks, Food & Wine Vegan Athlete Cooking and Nutrition Detox, Juice Cleanse, Water Fasting Organic Distillery Local Food Based on Region Crafts, Hobbies, and Home Drones Micro Farming Homebuilding Basics for Young Adults Tiny House Deign Education & Teaching Unschooling World Schooling Interdisciplinary Learning Track Design Engineering & Transportation Bicycle Only Lifestyle 3-D Printing Zero Carbon Home Design Gay & Lesbian Gay & Lesbian Parenting Gay & Lesbian Travel Entrepreneurship Gay & Lesbian Philosophy Health, Fitness & Dieting Raw Vegan Lifestyle Ultra Endurance Work from Home Healthy Lifestyle History Recent Startup History Exponential Technology History Obesity and Diabetes History Social Media History Humor & Entertainment Magic Tricks Low Budget Movie Making with iPhone Only How to …

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Course Tracks, Course Reviews, and Course Categories, and More | LifterLMS Version 1.3 is Live

Course Tracks Many LifterLMS customers have been asking for an easy way to create online certification programs with their WordPress LMS. Today we released the ability to create course tracks and trigger engagements off of the completion of the group of courses in that track. The certificate engagement triggered off of a completion of a course track allows you to deliver 1 certificate for multiple courses. The same course can be included in multiple tracks too if that’s what you need in your use case. Keep an eye on our podcast, LMScast, where will be releasing a new episode about creating online certification programs. In this video, we give you a tour of the new LifterLMS track feature. Course Reviews We’re also pleased to announce the arrival of LifterLMS reviews functionality for your courses. This feature allows your users to leave reviews on courses. Course reviews or testimonials are a powerful part of marketing and selling online courses. Most of us gravitate to reviews, like when shopping on Amazon. Reviews strongly inform our buying decision at a conscious and subconscious level. Now you can add automated review functionality to your course pages. See how it works in this video: Course Categories This is way cooler than you think. You can now insert courses in any content on a page by category using the LifterLMS shortcode functionality. This would be super helpful if you want to go pretty custom on your LMS homepage design and layout. Create whatever layout and add any content, and then drop in only the courses you want to show up by category. LifterLMS Version 1.3.0 and 1.3.1 are live! Here’s a complete list of all the innovations that happened in today’s release. Improved popover behavior in course creation. BugFixing. Prevent multiple lesson and section form submission Fixed typos at backend quiz page Fixed check for update bug when plugin isn’t properly activated. Bug Fixing, quiz post type should show author metabox Added course category filter to lifter_lms shortcode Bug Fixing, typo in [lifterlms_course_progess shortcode] BugFixing, Analytics shouldn’t fetch students meta info from users were deleted. Adds in basic review functionality Updates plugin-updater to remedy PHP conflicts Fixes date bug in Analytics Cleans up jQuery console messages Adds in course tracks P.S. Have you heard about the LifterLMS Giveaway?

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LifterLMS Reviews | WordPress Learning Management Systems

Are you looking for WordPress LMS plugin or theme review articles? The WordPress community has been writing LifterLMS reviews. Check out what these sites had to say in their LifterLMS reviews. Some of these reviews include videos and detailed screenshots and critique. If you would like to leave your own LifterLMS review, please do so in the comments or send us a link to your blog post. There is always a learning curve you must pass. Don’t worry. You learn LifterLMS quickly. Once you get started, it is addictive and you want to create every online course imaginable… Read more The only potential negative about offering a course online is the daunting task of building that course. Lucky for you, LifterLMS makes that task less of a daunting one and more of an enjoyable, fun, let’s-do-that-again type of task… Read more The answer is simple, nowhere will you get a more simple, easy to use, power packed software that does all the work for you and more… Read more The features of the tool justifies the price by making it an end to end learning management system… Read more The attention to detailed engagement and reengagement functionality is one of the key LMS features that makes LifterLMS so much more than a WordPress membership site plugin and stand out from other WordPress LMS plugins and WordPress LMS themes… Read more LifterLMS is packed with useful features and is very easy to use. If you want to make money online from selling courses, or just provide more useful content for your visitors, you should definitely give this plugin a try… Read more Building an online course doesn’t have to be complicated. With LifterLMS, building a course can be done quickly, and the process is intuitive and simple… Read more It is quite possible to build this sort of site by mixing and matching various plugins but to get this level of functionality you would need an eCommerce plugin, a membership plugin, a gamification plugin, plus a few more for different pieces of functionality. What LifterLMS does well is pull everything you need together and make it very easy to get set up. I especially liked the course creation part, it was very well laid out and was quite obvious what steps I needed to take to put together the course. With eCommerce functionality along with Analytics so you can see signups and income reports all in one place I see this plugin becoming the ‘go-to’ plugin for delivering online courses… Read more The beauty of LifterLMS is everything you need is brought together in the one comprehensive plugin so you can easily create a rock solid and professional learning website. You won’t need to buy any other plugins to run your LMS website. If you need to create an online learning website and sell your courses you should definitely give this plugin a try. With online course and lesson building, quizzes, analytics, grading, built-in ecommerce tools, gamification, membership features, and more, LifterLMS is a comprehensive LMS plugin with all the functionality you should need… Read more If you are on WordPress and are looking for such an LMS, we suggest LifterLMS – simple, easy to use software that makes building attractive courses and managing your site fun and easy. The creators take pride in calling LifterLMS a system made by educators for educators… this could not be put any better… Read more Now that’s what we call an all in one package… Read more If you’re ready to give LifterLMS a try, click here to get started.

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How to Build an Online Course in 3 Minutes with LifterLMS

Introducing the New LifterLMS Course Builder Why was the Improved Course Builder the Most Recent Feature? We decided to develop the new course builder interface because that’s what our existing customers were most asking for. They wanted to make the process of building a course even easier and more intuitive. They wanted to more easily see and adjust their courses and all their elements on one master course page. They wanted to be able to quickly create lessons and add them to courses on the fly. At LifterLMS we value what our customers and prospective customers are asking for. As we detect trends in requests received in the forums or by email, we plan new features and optimizations, and that’s how we develop our WordPress LMS plugin Product Roadmap. For those of you who are wondering what’s just about to roll out next, it’s some upgrades to the Infusionsoft extension and the Stripe extension. The Stripe extension will allow you to accept one time and/or recurring payments by credit card for your online courses and memberships. We’ll let you know when this launches if you’re on the mailing list. If you’re not a customer or on the mailing list, keep an eye on the Store. One Way to Build a Course with WordPress and LifterLMS’s New Course Builder Building an online course doesn’t have to be complicated. With LifterLMS, here is a simple way to build a course quickly: Come up with a course idea Log into your WordPress site, go into the LifterLMS area, create a new course, and give it a working title From that same screen invent your sections and lesson titles on the fly Just add content Creating the first version of your online course can really be that simple. Of course the goal is to create high value impactful courses, so you’ll really want to dig into the Engagement features of LifterLMS to make your training high impact. Lesson content is of course critical to your success as an education entrepreneur, so make sure you make multimedia lesson content that your market is hungry for and truly life changing. If you are not already a LifterLMS customer, and are ready to join our community of education entrepreneurs, you can get LifterLMS here. Enjoy the new LifterLMS course builder, and let us know what you think about it in the comments below.

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Avoid These Mistakes When Making Your Online Course

The team at LifterLMS reached out to thought leaders from around the internet to weigh in on what you should consider when creating your online course. Avoid these mistakes … John Lee Dumas “Hey, this is John Lee Dumas the founder and host of EntrepreneurOnFire, and I want to share with you today the number one mistake to avoid when creating an online course. And you better believe I have made this mistake more than once, I’m a little ashamed to admit. Make sure that you have a starving audience for that online course. The only way that you can verify that the audience is starving is if they actually pull out their wallet and pay for a preview version of that course, or locking down early access to that course, or getting a discount for the future release of that course. If people are not willing to do that, then your audience is not starving enough to purchase in the quantities that you’re going to want them to when the course is actually created. So for both Podcasters’ Paradise and Webinar on Fire, we held live webinars explaining what the course would be when we released it down the road, and if you want to be an early bird, you can lock it in right now. And guess what? You’ll get a great discount to boot. Those presales ensured that we had a starving audience so that when we put our heads down for the next 30 to 45 days to create the content, we knew that there were dollars at the end of that road for our hard work. For the time, effort, and energy we were putting in. So get that starving audience, get presales by actually talking to your avatars, that perfect client, and having them pull out their wallets and pay for something that hasn’t been created yet. It’s a tough ask, but it’s a lot tougher to flop and to get no sales. Believe me, I’ve been there, done that. Do this, and you’ll be prepared to ignite!” John Lee Dumas is the founder and host of EntrepreneurOnFire, a podcast providing daily interviews with today’s most successful and inspiring entrepreneurs. He’s also the founder of Podcasters’ Paradise and WebinarOnFire.   Yaro Starak “The number one mistake I see when creating a course is working hard to create a program upfront, without knowing whether there are any people who want to buy it. In particular I find that course teachers are good at teaching, and not marketing, hence they are not aware of the best message to use to present their course to the audience. Sometimes just tweaking the message can make all the differences between no sales and a profitable course.” Yaro Starak is the author of the Blog Profits Blueprint and founder of the Entrepreneurs-Journey.com blog. He began blogging over ten years ago and has mentored thousands of other experts, authors, coaches, consultants, speakers and trainers on how to turn their expertise into a profitable online business.   Andrew Warner “The big mistake is not asking potential customers what they want to learn before you create. After I recorded my 1,000th interview, I decided to create a course on how to build an interview-based business. From the questions I read online, I assumed the biggest issue people had was figuring out how to record. You know, the right mic, software, etc. When I checked with my audience, they told me that they know that stuff, or could Google it, but what they were really struggling with is how to make an interview interesting. Until I asked …

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